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Softlink's Membership Platform:

The Surest Way to Sell Your Knowledge and Build a Community

yetty

Last Update 4 years ago

Do you desire more reach for your digital products? Scratch that. Do you desire to build a community around your brand and create recurring revenue for your business? 

You'd be kidding yourself if you answered no to any of those questions. And if that really is your true desire for your business, a membership platform will help you achieve that.


But what exactly is a membership site and how does it play out for digital creators like you?


Don't try to wrap your head around it. Just read this piece to the end. Once you're done, you'll brace yourself to build an online community you can easily sell to with Softlink's membership platform software.


What is a Membership Platform to a Digital Creator?


A membership site is a software tool that you can use to make the most of your knowledge by selling exclusive, digital products to members of your online community (membership platform).


It allows you to build a website, offer gated online courses and e-books, process online payments, set up registration pages, create a database of contacts, and most importantly, create an exclusive community of like-minded individuals to whom you can always sell your digital products to endlessly.


This way, your customers interact with you easily and gain access to your digital products for as long as you want them to and when you have new knowledge to share in the form of courses, your immediate community on your membership platform will be the first to know.


With a membership platform, you can monetize your knowledge and make more money by selling gated digital products to users. It has a compounding effect where you amass wealth by building and retaining.


Why You Need a Membership Platform as a Digital Creator.


We didn't decide to create a membership platform to enhance the features of Softlink.ai but because we know (and it has been proven that) customer retention is better than customer acquisition and since your goal isn't just to sell your courses but to also help your customers grow, what better way to do that than to build a community and nurture them in it?

That's what our membership platform feature entails. As a digital creator, you need it to:


1. Save Time and Achieve More

For a moment, imagine you had this house where you not only save money but also accommodate the people who give you the money. Imagine you also had an assistant in this house who automated all your tasks, processed your payments, and promoted all your content to bring more people to this house of yours.


If you had this kind of house, what would you do? Probably relax and be taken care of, right?


Well, you do have this kind of house and it's a membership platform. With it, you don't have to spend time doing more for your business. The little you do will bring in more for you.


This is because a membership platform automates your business process. Wanna send emails to customers? It does it for you. Wanna welcome new members? It does it for you. Wanna announce new offers? It does it for you. Wanna monitor how many customers you've attended to?


Mention it. You can achieve anything with a membership platform.

You only have to set it up and go think of other ideas that'll push your digital products forward.


2. Spend Less

As a creator, a lot is on your neck. You have to consume more materials to give your customers and mentees crème de la crème knowledge. You have to pay your editor, photographer, social media manager, web developer, video producer, publisher, and run ads to meet more audience. You even have to pay for tools that speed up your business processes.


Phew! That's so much on your neck.


But do you know that you can reduce the expenses by using one tool that covers up for all?


Yes! You can use a membership platform as an all-in-one tool to achieve more while spending less.


For instance, with Softlink's membership feature, you need not spend more to use an external email marketing tool. The platform itself enables email marketing so you can nurture leads and foster the growth of your membership community.


3. More Revenue

When you have your target audience right under your nose waiting for you to give them more value, what do you think happens?

You guessed right—more sales!


Since your members are in your "house", they get to know when you have new offers in stock for them even before the rest of the world does. And before you start running ads to pool in more sales, you've begun to cash out already.


Furthermore, the beautiful thing is that the payment system is a seamless one. If your members don't use a third-party payment platform such as Flutterwave, Paystack, Stripe, etc., they can use Softlink's inbuilt payment system (WalletPay) that allows you to accept seamless payments directly from your customers anywhere in the world.


Whether members of your business community are on the other side of the world or not, once they come in, make payment, and get access to your content, you get your money.


4. Fewer Errors

Membership platforms make everything automated. And this reduces your chances of making errors. Here, you set the pace for your customers and give them access to edit when they choose to.


For instance, let's say you're a gym instructor or you render dry-cleaning services to people. Taking manual notes of clients you've attended to and the ones you're yet to can be pretty much stressful.


But if you use Softlink's membership platform, it becomes an automated process. All you need do is to save their information on your membership site and tick their attendance as you render your service.


Moreover, you don't have to get worked up about saving countless email addresses and phone numbers of new members every minute. Softlink's membership platform feature holds all your data in one central database that connects to your other offers, events, registrations, and email list.


5. Effective Marketing Efforts

If potential members of your community have to go through a difficult process to sign up for your membership, you'll lose them even before you get them.


Thankfully, Softlink's membership feature has a good User Interface. This way, prospects don't lose interest as a result of a stressful process to connect with you. They sign up easily and interact with you instantly.

And as such, your marketing efforts become more effective.


What Kind of Membership Site Can You Build with Softlink.ai?


If you're wondering what membership site platforms offer that makes them a prerequisite for growing digital creators and service providers, wonder no more.


These features will convince you. And to explain better, I'll show you how it works with Softlink's membership platform.


1. Branded Membership Site

Once you're signed up on Softlink.ai and you want to use our membership feature, the first thing to do is to name your membership. Afterward, add a picture and other important descriptions. Then customize your URL so your membership site will be branded with your Softlink username.


As I said earlier, it's yours and not ours so it has to be in your name.

So, when members come, they immediately recognize your brand from the URL.


2. Seamless Registration

While some membership community platforms ask your customers to create an account before they gain access to you, Softlink.ai doesn't.


Your customers don't have to create an account on Softlink.ai before they access your courses and e-books. They only need to make payment to you and we automatically generate login details for them to use and access your offers.


We do this because we understand that members of your community are yours and not ours. In other words, you own your customers; not Softlink.ai and as such, you enjoy the privacy of building your online community without anybody else (not even Softlink.ai) sharing your customers with you.


It's a seamless one for every new member: they land on your online membership platform, pay for your digital products, and get their login details via email to gain access to you and your exclusive offers.


3. Secure Database

All information about members of your community is secure in our membership platform's database. Whether it's their email addresses, names, payment data, phone numbers, recent appointments, event registration, etc., rest assured that they're safe and sound.


4. Free Website Builder

Div you also know that your membership site platform can serve as a free website builder for you?


It's not a hoax. It's true. Take Softlink.ai as an example. With it, you don't just have a membership platform. You also build yourself a lead-generating website, landing page, and sales funnel.


What's more? you do this without writing a single line of code or hiring a developer. You only have to drag and drop since there are ready-made, mobile-friendly templates that make it way easier for you.


5. Email Marketing

How would you like to stay in touch with your customers before you launch your next offer? Or maybe welcome them when they sign up on your membership site?


Sounds like a plan, right? And it's achievable if you use a membership site platform to sell your digital products.


6. Community Interactions

To build a win-win environment for you and your members, there have to be interactions. This way, they get to know you more, you get to know them more, and learning happens.


In other news, Softlink's membership platform fosters engagement between you and your members. This happens through comments on your posts and topics. In return, you get more street cred, a loyal customer base, and build brand trust.


7. Online Shop

How have you cooked up that knowledge you want to share with the world? Is it as video courses, e-books, or any downloadable file?

No matter the format of your content, you can sell them all by creating an online shop with Softlink's membership feature.


8. Exclusive Content

After flaunting your products on your online shop, you can add more value to your community by giving out exclusive content.


That is, nobody else has access to these contents unless they join your membership. And they don't necessarily have to be your digital products alone. They could be free courses, hacks, access to live webinars, masterclasses, and other resources relevant to members of your community.


In addition, when members don't complete their payments, Softlink allows you to restrict their access to your content so you don't risk giving value for free.


9. Usage Count for Service Providers

If you render fitness or dry-cleaning services to people, you can also use a membership site platform to monitor usage count.

This is one special feature of Softlink.ai as a membership site platform. You don't have to create an Excel sheet and log in the attendance of all your clients for the month. Simply build your membership platform, let your customers become members so you (and they) can tick present or absent after appointments.


10. One-Click Checkout

With an OCP, you give customers a flexible and easy way to pay for your digital products.


For instance, if a customer can’t make a one-time payment, they can either settle for recurring payments or pay in installments depending on what they can afford at the moment. And as a creator, you don’t have anything to lose. You only have to grant each member access based on the amount they paid.


What's more? They can also pay via bank transfer or card details in eight different currencies using payment gateways such as Flutterwave, Walletpay, Paystack, Stripe, or PayPal.


Our OCP is a very unique feature that allows you to create a product that sells the content in your membership.


Interestingly, you can add the OCP to a button on your landing page, your Instagram bio, or even your membership portal to upsell the audience in your membership into other products you may have.


Now You Can Build an Online Community with Softlink.ai


Over to you now. It's about time you ended cases of low sales for your digital products. It's about time you stopped running your business in circles. 


Tap into this goldmine we call the Internet and build an online community with a membership site software that fosters the growth of your brand.


If you're already a Softlink customer, you can create your membership site now by logging into your account but if you're not a customer yet, go ahead and try Softlink.ai for free.


It's time to build a community and create recurring revenue for your business.

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